In times of shrinking budgets, user-generated content and employee advocacy are ideal ways to communicate efficiently, cost-effectively and credibly. The people at Diehl Aviation are doing everything they can to ensure that we can continue to fly safely and comfortably in the future. That's why no one is better suited to tell the stories behind the technologies and products. Since not every employee is a vlogging genius by nature, we quickly came up with the idea of remote direction. And suddenly DIEHL Aviation employees were vlogging with great enthusiasm, making the "Future Aviation Vlog" a social media hit.
In times of shrinking budgets, user-generated content and employee advocacy are ideal ways to communicate efficiently, cost-effectively and credibly. The people at Diehl Aviation are doing everything they can to ensure that we can continue to fly safely and comfortably in the future. That's why no one is better suited to tell the stories behind the technologies and products. Since not every employee is a vlogging genius by nature, we quickly came up with the idea of remote direction. And suddenly DIEHL Aviation employees were vlogging with great enthusiasm, making the "Future Aviation Vlog" a social media hit.
Sebastian Tivig, Senior Cabin Integration Manager with our "Remote Direction Setup" during the shoot.
Dr Ursula Hoffmann, Manager Innovation Research and Development, tells us how aircraft will navigate digitally on the ground tomorrow.
Diehl Aviation employees show in personal video blog posts on LinkedIn how they contribute with their know-how and commitment to make flying safer and more sustainable in pandemic times. Personal. Authentic. Real.
Dr Oliver Klettke, Chief Expert Cabin Systems demonstrates how to kill corona viruses with light on board.
Instead of the usual filming, we gave the DIEHL staff members everything they needed to simply tell their story themselves: DJI Osmo, smartphone and a vlog mount. This way, our team was able to direct live from a distance and assist the staff in shooting the vlogs. No complicated technology and no travel necessary.
Marcel Schmedes, Technology Specialist and Technical Project Manager opens the door to the Smart Cabin Business Incubator
Jan Hägele, Product Manager Air Management, makes sure that the cabin air is good and clean when it reaches the passengers.
After our vlogging set-up had travelled many hundreds of kilometres through Germany to the various locations as a small DHL package, creative video blogs were created within a very short time, which attracted attention on LinkedIn. And uncovered such unexpected talents in some employees that we are now happily continuing with vlogging.
